The Global Brain: Your Roadmap for Innovating Faster and Smarter in a Networked World
Satish Nambisan and Mohanbir Sawhney
More and more executives are recognizing the urgent importance of reaching beyond the four walls of their business to tap new sources of creativity and innovation. However, it isn’t easy to translate this need into actions that are tailored to your organization.
Our summary of The Global Brain: Your Roadmap for Innovating Faster and Smarter in a Networked World by world-renowned business innovation experts Satish Nambisan and Mohanbir Sawhney, explains how you can address this “execution gap.”
Nambisan is Associate Professor of Technology Management and Strategy at the Lally School of Management, Rensselaer Polytechnic Institute. Sawhney is McCormick Tribune Professor of Technology and the Director of the Center for Research in Technology and Innovation at the Kellogg School of Management, Northwestern University.
In this summary, we’ll explore the four basic types of innovation networks so that you can choose the one that is right for you. We’ll also examine the three critical roles that must be filled, and explain how you can prepare your organization to pursue the best opportunities.