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Shake That Brain!: How to Create Winning Solutions and Have Fun While You're At It

Shake That Brain!:How to Create Winning Solutions and Have Fun While You're At It

Joel Saltzman

Summarized May 2006

Type: [SUMMARY]

SKU: 5061

ISBN: 0471742104

Price: $12.50

Available Formats: pdf mp3 ipad audiobook

Summary Description

Today, more than ever, we're challenged to find and implement winning solutions -- to stay competitive in a fast-changing world. Yet, relatively little attention is being paid to helping people develop solution-finding skills.Ā 

To fill this gap, best-selling author, consultant, and professional speaker Joel Saltzman has writtenĀ Shake That Brain! How to Create Winning Solutions (and HaveĀ FunĀ While You're at It. With its powerful collection of tips and tools,Ā Shake That Brain!is your guide to creating breakthrough ideas and elegant solutions.Ā 

As you listen toĀ Shake That Brain!, you'll start to develop crucial innovation skills, with an eye to improving the bottom line. You'll discover how to create surprising solutions no matter what the challenge or task at hand -- easily, consistently, and economically. Along the way, you'll learn to ask great questions ... turn any crisis into great opportunities ... and get support for your ideas with the "Power of Proof."Ā 

Audio-Tech's summary ofĀ Shake That Brain!Ā is divided into three sections:

  • Part 1,Ā Attitude, focuses on techniques forĀ broadening your mindset, including ways to be daring, be optimistic, and have fun;
  • Part 2, Actions, concentrates onĀ strengthening your solution-finding skills, including questioning your assumptions, discovering the power of ā€œoppositesā€ thinking, looking for the worst solution possible, and turning negatives into positives; and
  • Part 3, Selling, provides invaluable lessons forĀ selling your ideasĀ by building prototypes, and using the "Power of Proof" to win the support of key decision-makers.
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